The right way to solve a problem like piracy?
Video game piracy is a beast that the industry just are not able to tame. Numerous techniques have been implemented to try and tackle this problem yet none seem to be to work. With pirated online video games progressively more easily accessible by the day, it poses a substantial hurdle for the industry and the one that the industry is determined to fracture. This article aims to examine many ways in which the video game industry attempts to fight piracy and if those methods are effective. jailbreak iphone
The main thing that Online video game publishers and builders must realise is that in their attempts to combat piracy they must punish the pirate without punishing the buyer. Many companies incorporated anti-piracy software on the install disks. Buyers were getting the sense that they were being punished for what the pirates do. EA video games attempted to do this with the game ‘Spore’, they added DRM software onto the disk. That backfired and the game went on to be one of the most pirated games ever. This turned out that buccaneers could bypass this software protection while consumers were forced to live with it. Publishers therefore must reward the customer for purchasing the game; this can be required for many ways. They could offer discount the sequel of that game when it comes out, offer free downloadable content or offer free merchandise with every order. One of the key reasons for piracy is that folks demand more for his or her money. More and more games are being released per year and the consumer only has some money available to spend on game titles. By offering an improved value proposition the consumer is more likely to get the sport rather than pirate the program. Punishing the pirates can be carried out through numerous ways however the traditional way of fining the peculiar pirate just does not work. Video games must play to their talents; just recently EA game titles unveiled ‘Online pass’ which allows the consumer to a code to gain access to the web play, a code has to anybody who buys a new duplicate of the sport. The importance of this is that folks who pirate games will never be able to use one of the main features in today’s games, online play. Of course people could still pirate these video games and use the web feature by only paying $10,50 to acquire a code; this permits publishers to get extra money from helps make pirates who would not consider paying for any portion of the game. As another added bonus Ea games will obtain extra income from the used games market. Different publishers such as Activision must take note, Contact of duty is famous for its online experience. If they can use this same method you will see people purchasing the overall game rather than pirating it so that they can play online.
Make sure combat piracy is to merely make a good quality game with an increase of long life. As explained earlier consumers will not see the value of paying full price for a game that might be great but only lasts 10-12 hours. By making a game of good quality and longevity the consumer is likely to see better value and will be very likely to buy the game. If the specific were to evaluate a video game and realize it has not been worth their money they are very likely to pirate the game rather than before when they would not buy it and consequently never play it, this is due to the convenience and easiness of pirating nowadays.
Another point to consider for developers is which piece of hardware they should develop for. The Sony PlayStation 3 is notoriously hard to bust and therefore pirated video games cannot be used on that system. However, the Xbox 360 system 360 and the Nintendo wii can be cracked by any individual who has a connection to the internet and a respectable guide how to split the system. The PERSONAL COMPUTER needs no cracking at all and has become the pirate’s choice when choosing to pirate a game. Developers should assist these hardware companies to be sure that they are hard to crack or they could check out just expanding solely on the Playstation 3 or xbox 3 as long as this trade off is a viable one.
The ultimate point that could help combat piracy is to become a publisher or developer that listens to the community. By having a residential area that respects the organisation the chances are they are more likely to choose the game and discourage piracy. Ways companies can do this through regularly speaking with people on community forums, listen to their key consumers and by offering incentives. These incentives can be access to Beta’s or discount codes for being a member of the organisations forums or websites. More people will pirate a game if they feel the programmer or publisher disregard the consumer’s desires or disregard them altogether. To be able to keep linked with their key audience is a very powerful tool and should be considered by web publishers who have a poor relationship with the consumers. The knock on effect could lead to greater sales and so profit margins. If perhaps everything else fails and piracy remains to be too high you could ask consumers what they want to pay for that game. ‘World of goo’ developer’s 2D boy allowed consumers to name their price when purchasing ‘World of goo. Although a great deal of men and women chose to pay one penny for the game it would still be a huge success. It could be stated that would be pirates who a chance to pay what they liked for the game would accomplish that rather than pirating it.